Thursday, December 13, 2018

The Most Underrated Cleaning and Restoration Courses

These underrated restoration classes can answer legal questions, 
explain safety requirements, and jump start 
your marketing strategies.

When you're a restoration professional, the actual remediation work is only half of your job. The other half is successfully running your restoration business. The restoration industry works adjacent to insurance companies with employees frequently handling toxic chemicals and entering dangerous work zones. This means restoration companies need to be well versed on legal and safety requirements in addition to the regular marketing expertise necessary for running a business.

Zack Academy offers many training resources for cleaning and restoration professionals. These courses are sometimes overlooked when students are entering the restoration business for the first time. However, these courses provided a wealth of information that can take your restoration business to the next level. Here are some of the most underrated cleaning and restoration courses:

Health and Safety Technician (HST):
This course helps you fulfill some of the safety requirements your restoration company may be asked to present to insurance companies or OSHA. You'll learn plenty of common safety violations and best practices, but there are three overlooked benefits of this course.

One benefit is that this course covers the written respiratory protection plan. This document is necessary for almost all types of restoration work. Without this written plan, your company could be fined by OSHA or overlooked for jobs from insurance companies. During class, the instructor will teach you step-by-step how to create a written respiratory protection plan for your company.

Additionally, students in the Health and Safety Technician (HST) course receive instruction on respirators. They can even take a "fit" testing in class if they plan to use a respirator on the job site. This test ensures that the respirator fits correctly so that it best protects the user. If you're just starting out in mold remediation, this course will save you time and money by helping you determine what kind of respirator you need and how to use it correctly.

Lastly many of the IICRC Certification Tracks to get your Master Certification require the HST training. These IICRC Journeyman and Master tracks are a great way to set yourself apart from the pack and designate your expertise in the cleaning and restoration industry.

This course gives a lot of value for its cost, so it should be on the list for any restoration professional.

Legal and Marketing Tactics:
This course teaches students how to manage and promote their restoration business. Even though this class is free, it is packed with valuable information that shouldn't be overlooked.

On the legal side, participants of this class have the opportunity to sit down with experts and get critical information on difficult legal topics of the industry. Your company can benefit from this class if you've ever asked yourself:
  • "How do I get paid for my work after my client's insurance claim has been denied?"
  • "How do I write an official service agreement?"
  • "How do I draft an assignment of benefits?"
  • "Is this legal issue outside of what I'm licensed to handle?"
On the marketing side, participants of this class will learn how to better manage their restoration business through social media marketing. If your company is new to social media marketing, you'll have the opportunity to sit down with experts and discuss ideas tailored to your company.

Usually, you'd have to pay for this type of consulting; however, this course is offered for free. If you're just starting your cleaning and restoration business, consider this resource.

Water Damage Business Marketing Strategies Online:
This course is another marketing course, but its provided completely online to accommodate busy water damage restoration professionals and goes into great depth on selling and marketing tactics to grow your business.

The main overlooked benefit of this course is that if you're brand new to marketing, you'll learn a variety of strategies. This course covers outbound cold-calling, inbound social media marketing, word-of-mouth marketing from other professionals, and organic face-to-face meetings. You'll be able to choose which strategies work best for your business and learn how to implement them. Since this class is specifically tailored for restoration businesses, you'll get useful and relevant tools that you can start using right away.

There's more to running a restoration business than just cleaning. Grow your business by growing your skill set with these underrated cleaning and restoration classes today.

To learn more about all of Zack Academy's cleaning and restoration courses, visit Zack Academy.

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